Riverpoint Village

Port Washington Rd & Brown Deer Rd - Fox Point, WI 53217

Transformation of Brown Port Mall Attracts Major National Tenants

In 1994, the predecessor to General Capital (Midland Development) acquired this 40-year-old shopping center at the commercial gateway to Milwaukee’s upscale North Shore neighborhoods. The property suffered from deferred maintenance, increasing vacancy and a general lack of re-investment. Midland partnered with the competing center across the street (Audubon Center) and ultimately coordinated a major renovation plan.

The reconstruction required careful planning and management to ensure that multiple tenants could remain open during construction. Today, Riverpoint Center is known for its high-quality national tenant mix including Best Buy, Osco, Lands End, Aurora Medical, and Noodles among others. The project continues to set the standard in Milwaukee’s North Shore.

For leasing information, please call CBRE 414-273-0880.